Ministry of Sport Showcases Digital Transformation of the Sports Sector at LEAP 2026
The Ministry of Sport is taking part with a dedicated pavilion in the fifth edition of the global technology event LEAP 2026, which opens in Riyadh from 31 August to 3 September 2026 at the Riyadh Exhibition and Convention Center in Malham under the theme "Toward New Horizons".
The ministry is using its participation to present its experience in digital transformation and the use of modern technology in the sports sector, alongside its leading digital solutions and products that help develop services, raise operational efficiency and improve the experience of fans and beneficiaries.
Sport and Technology on One Platform
The Ministry of Sport pavilion sits within the Sports Tech Hub, a dedicated space for showcasing technologies related to the sports field.
The ministry is highlighting a number of its applications and experiences in using data, digital solutions and emerging technologies to develop the sports ecosystem and improve the efficiency of facilities and the services provided to the public.
The participation also reflects a growing move to integrate technology across every aspect of the sports sector, whether in facility management, service improvement or elevating the experience of fans and beneficiaries.
Digital Solutions for More Efficient Sports Facilities
The participation highlights the ministry's efforts to use modern technology to raise the operational efficiency of sports facilities and develop digital services.
Reliance on data and technical tools supports decision-making, improves operations and delivers more flexible services that respond to beneficiary needs, strengthening the sector's readiness for rapid technological change.
Technology Elevates the Fan Experience
Digital transformation in sport is not limited to operations. Technology has become a core element in developing the fan experience before, during and after sporting events.
Through digital solutions, data and emerging technologies, services for fans can be developed and made easier to access, while offering more interactive experiences tied to user needs.
LEAP 2026 as a Platform for Sports Innovation
The ministry's presence at LEAP 2026 offers an opportunity to connect with technology companies, innovators and experts and explore solutions that can support the future of the sports sector.
It also strengthens the presence of sport within the technology scene and opens the way for more partnerships and innovations that bring together technology, sport, data and artificial intelligence.
