Under the patronage of Prince Dr. Hussam bin Saud bin Abdulaziz, the Al Baha Winter Festival 2025 has launched in Al Mikhwah governorate, where Deputy Emir of Al Baha Dr. Abdulmonem bin Yassin Al-Shehri inaugurated the events in the presence of a number of officials and visitors at the festival grounds.

Diverse Events and an Enjoyable Winter Experience

Attendees toured the main tent, which houses around 100 exhibitions catering to shoppers' needs, alongside:

  • Restaurant corners: offering a variety of dishes.
  • A children's play area: providing a safe, fun environment for the little ones.
  • An open theater: hosting a range of entertainment programs and activities.

280 Events Over Three Months

Dr. Ali bin Mohammed Al-Sawat, Secretary of the Al Baha region and head of the festival's executive committee, explained that the festival will run for three months and include more than 280 diverse events spread across tourist sites, parks and public gardens in the Tihama sector's governorates.

Festival Goals:

  • Boosting tourism and economic activity in the Al Baha region.
  • Offering visitors a distinctive winter experience given the region's mild climate.
  • Attracting all segments of society to enjoy entertainment and cultural activities.

A Welcome Message for Visitors

The Deputy Emir of Al Baha praised the festival's important economic and tourism role in Al Mikhwah governorate, wishing visitors an enjoyable and exceptional time amid the festival's diverse programs.