Sakaka, 29 Rajab 1447 AH (18 January 2026)

The Al-Jouf Honey Festival has emerged as a specialised platform for showcasing the diversity of the Kingdom's natural honey, spotlighting leading beekeepers from across the regions and the high-quality honey for which Al-Jouf is known, amid a strong turnout of visitors and enthusiasts of national products.

Over five days the festival presented more than 13 varieties of natural honey, headed by the pumpkin honey unique to Al-Jouf, along with eucalyptus, alfalfa, fennel, spring, wormwood, tamarisk and caper honeys among others, reflecting the variety of natural pastures and plant environments across the Kingdom's regions.

Twenty beekeepers from inside and outside Al-Jouf took part, enriching the displays with their varied products, with a notable showing from the region's own producers whose honey stood out for purity, diversity and consumer trust.

Prices varied by type and source. A kilo of eucalyptus honey sold for around SAR 150 and pumpkin honey for about SAR 180, while Sidr honey from the northern meadows reached roughly SAR 400 a kilo, acacia honey SAR 300 and caper honey around SAR 500, reflecting the high market value of some rare varieties.

The festival supports local beekeepers and the marketing of their products, introduces the rich honey resources of Al-Jouf, and raises awareness of the nutritional and economic value of natural honey as a promising national product with health and investment dimensions.