MIPIM 2024 represents one of the most important global events in real estate, bringing together industry experts, investors and developers from around the world. The participation of Invest Saudi is a strategic step to showcase the vast investment opportunities the Kingdom offers, spotlighting its real-estate and development ambitions.

Through its participation at MIPIM 2024, Invest Saudi seeks to showcase mega-projects and enormous investment opportunities in the real-estate and infrastructure sector. These projects include giant initiatives such as NEOM, Qiddiya and the Red Sea, which are key pillars of Saudi Vision 2030 to diversify the economy and boost tourism and culture.

Amid the unprecedented real-estate and infrastructure growth Saudi Arabia is experiencing, Invest Saudi is preparing for a prominent presence at MIPIM 2024, set for 12 to 15 March in the French city of Cannes. This step forms part of a wide-ranging strategy to showcase the developments under way and planned in Saudi Arabia, with the aim of attracting global investment and taking part in the Kingdom's growth and development.

Invest Saudi is preparing for three days of advanced discussions, networking and dealmaking, through a series of panel discussions and exclusive presentations by prominent figures from Saudi government and industry. More than 20 high-level speakers are taking part, representing key entities such as the Ministry of Investment, NEOM, Diriyah, and the Public Investment Fund (PIF), highlighting the enormous investment opportunities the Kingdom offers.

Saudi event-management agency Enso Arabia has joined forces with Dubai-based Repucom to manage public relations and communications for Invest Saudi's participation at MIPIM 2024. The partnership aims to highlight the Kingdom's massive investments in infrastructure and tourism transformation, and to present key investment opportunities through a large waterfront exhibition space at the conference.

Participation at MIPIM 2024 aims to showcase real-estate growth and infrastructure developments in Saudi Arabia, with a focus on attracting global investment to contribute to mega and future projects. It is a unique opportunity to highlight the transformations Saudi Arabia is undergoing and to affirm its role as a leading global investment destination.

MIPIM 2024 represents a pivotal moment for Saudi Arabia's investment landscape, and is expected to significantly boost the Kingdom's positive image as a global hub for investment and development, while enhancing opportunities for sustainable economic growth and development in the Kingdom.