The Saudi International Franchise Expo has gained significant importance as the largest event of its kind in Saudi Arabia and the Arab Gulf, becoming the most important business platform for franchise rights holders seeking to grow locally, regionally and globally in the Saudi market. The Saudi franchise sector is one of the fastest-growing non-oil sectors in the Kingdom.

The exhibition aims to develop the infrastructure of this important sector locally and regionally, giving ambitious project owners and investors the opportunity to connect with local and international exhibiting companies that grant franchise rights. The exhibition has also launched several distinguished programs, such as an educational program that includes seminars, workshops and consulting services to support investors in the franchise field as well as entrepreneurs.

At a Glance

  • Dates: 27–29 January 2025
  • Venue: Riyadh International Convention and Exhibition Center, Riyadh
  • More information: saudifranchiseexpo.com