Fashion has existed since ancient times and continues to follow global trends, yet Saudi dress has held on to its value. Tastes have evolved and different arts and influences have blended into the making of men’s essentials, giving rise to a wide range of interests in the appearance of Saudi menswear. Competition has grown fierce over choosing the finest fabrics for the thobe and bisht, the longest-lasting quality of shemagh, the most luxurious watches, the most striking rings, the strongest perfumes, pens that keep their shine, and the most beautiful shoes. All these threads come together in pursuit of elegance in Saudi men’s dress.

At a Glance

  • Dates: 2–6 February 2025, from 3:00 pm to 11:00 pm
  • Venue: Riyadh International Convention and Exhibition Center, Riyadh
  • More information: menfaexpo.com