Diriyah Strengthens Its Global Standing With a New Retail District Featuring 400 Local and International Brands
Diriyah — July 14, 2025
In a strategic step that strengthens Diriyah's standing as a global destination, Diriyah Company has announced a construction contract worth SAR 2.249 billion (about $600 million) with Salini Saudi Arabia to develop the retail district of Diriyah Square, one of Diriyah's most prominent upcoming projects.
400 Brands Across 365,000 Square Meters
The district will feature 73 buildings in authentic Najdi design; 400 retail units spanning shops, restaurants and entertainment venues; a pedestrian-focused environment enhancing the shopping and leisure experience; more than 10,500 underground parking spaces — among the largest of their kind in the world; and direct connections to four infrastructure corridors for easy access.
Diriyah Square: The Main Driver of the Retail and Entertainment Scene
The project aims to become the Kingdom's premier destination for shopping and premium experiences, combining classic Najdi architecture with contemporary consumer needs, hosting local and international brands and offering a distinctive urban experience at the heart of historic Diriyah.
The project also includes hotel and residential units, office space, the Grand Mosque, cultural and entertainment activities, and local craft products.
A Major Economic Contribution
The project is expected to contribute SAR 70 billion to GDP, generate 180,000 direct and indirect jobs, become home to around 100,000 residents, and include a university, an opera house, museums, hotels and international restaurants, as well as a royal golf course and premium equestrian facilities in Wadi Safar.
