Riyadh, Saudi Arabia – November 11, 2026
The Saudi Standards, Metrology and Quality Organization (SASO) is organizing the World Quality Day Forum 2026 under the theme “Quality: Enhancing Performance.”
The forum brings together experts and specialists to explore the role of quality in improving institutional performance, strengthening innovation, and achieving sustainable results.
Three Main Themes
The forum focuses on enhancing customer experience and service quality, promoting reliable innovation, and identifying opportunities for continuous improvement and organizational integration.
Six Research Papers and Four Workshops
The program includes a virtual forum featuring six research papers, alongside four online workshops scheduled for November 10 and 11, 2026.
Topics include quality in services at the Two Holy Mosques, industrial competitiveness, vehicle inspection, university governance, performance improvement, and healthcare excellence.
Quality Ambassadors and Regional Activities
Additional activities include the Fourth Quality Ambassadors Forum and in-person events at SASO facilities in the Eastern Province and Makkah Region.
The program highlights the importance of moving beyond compliance toward measurable institutional excellence.
Supporting Saudi Vision 2030
The forum aims to promote quality culture, share best practices, and strengthen institutional efficiency and resilience.
Its objectives align with Saudi Vision 2030 and the Kingdom's broader efforts to improve services, encourage innovation, and achieve sustainable organizational performance.
