Riyadh | 11 Safar 1447H, corresponding to 5 August 2025. In a historic shift reflecting the ambitions of Saudi Vision 2030, the Kingdom is moving confidently to cement its status as a capital of international events, harnessing the momentum of the major gatherings it is now hosting globally, including the 2027 AFC Asian Cup, Expo 2030, the 2029 Asian Winter Games, and the 2034 FIFA World Cup.

These major hosting rights are a vivid embodiment of the Kingdom's vision to diversify its national economy and achieve comprehensive development across sectors. According to an International Monetary Fund report issued in August 2025, these events will stimulate non-oil economic growth by up to 3.5% over the medium term, boost private investment, and help increase the flow of foreign labor and tourists.

The report noted that this dynamic will drive growth in vital sectors such as construction, hospitality, transport and logistics services, amid an expansion of infrastructure and facilities in preparation for upcoming events, creating thousands of direct and indirect job opportunities and enhancing the Kingdom's competitiveness on the global economic stage.

In this context, "Trojena" in NEOM stands out as an integrated model for organizing international winter events, as it prepares to host the 2029 Asian Winter Games for the first time in the region, making it a new growth driver and an investment and tourism draw befitting the Kingdom's ambitions.

Empowering Saudi women is also an integral part of this transformative system, as these initiatives translate into real opportunities to raise women's participation in the labor market, supporting economic sustainability and boosting their contribution to building the digital and creative economy.

Thanks to precise strategic planning and the forward-looking vision of its leadership, the Kingdom is writing a new chapter of achievement, affirming its ability to turn event hosting into real investment whose impact will extend for decades, cementing its status as an economic, tourism and sporting power on the global stage.